Nigerian Breweries Friday, Dec.7, revealed its first-ever
“Ready To Drink” product called “ACE- Passion Apple Spark” at a trade launch.
The launch, which held simultaneously at the Excellence
Hotel in Ogba, Lagos and the Presidential Hotel in Port Harcourt had media
partners, guests and key distributors in attendance to witness the unveil of
the sparkling alcoholic drink.
The brand name, ACE symbolizes the cool and trendy lifestyle
for young individuals who want to live the Ace life while living within their
means, also leaving them in control while spending time with friends and
family.
Marketing Director, Nigerian Breweries, Mr Walter Drenth
said, “ACE Passion Apple Spark is a cool innovation from Nigerian breweries and
it is certain this Christmas will be very exciting for young consumers who like
to enjoy the good life with friends and family.”
ACE is the first ever sparkling alcoholic drink from
Nigerian Breweries and ”Passion Apple Spark”, the first of the ACE series. It
will be introduced in 2015. ACE ”Passion Apple Spark” is brewed with natural
fruit flavours and is in a unique 33cl bottle and sleek can with metalized
labels.
Other guests present at the event include Regional Business
Manager, Moses Ogbodo, Regional Business Manager, Non alcoholic unit, Anslem
Alokha, Yaw amongst many others.
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